Tuesday, 31 July 2012
Tuesday, July 31, 2012
My husband is always showing me ads, as we are both Marketers and met while we were working in Advertising. So he thinks in my spare time I want to spend my time watching ads.
I do not.
But tonight I begrudgingly watched my fifth Olympics ad and yes the four previous were also forced upon me in my couch time, and by couch I mean braindead, but not braindead enough to not yell at the end of each one "I don't want to watch another Olympics ad! Stop! Please!". By 30 seconds in I knew this one was different and by one minute in I was gulping for air, trying to hold back tears. By the end I was demolished wet mess, grasping for tissues as I tried to speak. All I could manage in between sobs was "That's a good ad". My husband was hysterical by now, tears streaming down his face...as he laughed at me (he is obviously deeply empathetic - NOT!)
Anyway enough of the back story, it's time for to enjoy, and I use enjoy in the loosest sense. It is worth it though, it is a beautiful and likely award winning campaign. Only thing is please watch in the immediate vicinity of a full box of tissues and preferably with a sensitive partner around, if you are luckier than me and have one!
Did you cry?
Tuesday, 17 July 2012
Tuesday, July 17, 2012
I love this ad, you've probably seen it as it played during the Superbowl. I think its success is in showing the simplicity of a child's imagination and the joy of surprising them. I'm so glad I still have this phase of my boys to look forward to.
Bang is just reaching this stage at 3, he told me he was four yesterday and that he turned four when he had a batman cake. The thing is he's 3 and has never had a batman cake. But that's toddlers, their minds are not as logical as they may be at some stage but they are cuter and funnier than they'll ever be and it is so fun to watch and a real privilege to be a party to their machinations.
Enjoy every minute!