My IdeaLife: Proctor and Gamble

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Showing posts with label Proctor and Gamble. Show all posts
Showing posts with label Proctor and Gamble. Show all posts

Tuesday 31 July 2012

Hardest job in the world is the best...blubbering alert!

My husband is always showing me ads, as we are both Marketers and met while we were working in Advertising. So he thinks in my spare time I want to spend my time watching ads.
 I do not. 

But tonight I begrudgingly watched my fifth Olympics ad and yes the four previous were also forced upon me in my couch time, and by couch I mean braindead, but not braindead enough to not yell at the end of each one "I don't want to watch another Olympics ad! Stop! Please!". By 30 seconds in I knew this one was different and by one minute in I was gulping for air, trying to hold back tears. By the end I was demolished wet mess, grasping for tissues as I tried to speak. All I could manage in between sobs was "That's a good ad". My husband was hysterical by now, tears streaming down his face...as he laughed at me (he is obviously deeply empathetic - NOT!) 


Anyway enough of the back story, it's time for to enjoy, and I use enjoy in the loosest sense. It is worth it though, it is a beautiful and likely award winning campaign. Only thing is please watch in the immediate vicinity of a full box of tissues and preferably with a sensitive partner around, if you are luckier than me and have one!


Did you cry?